01Example workflow
New lead → CRM → sales alert
A visitor submits a form. We validate the data, add it to the CRM and notify the assigned owner with context.
Forms · CRM · EmailIA et automatisation du marketing
that turns busywork into better customer journeys.
Connect your marketing tools, automate repetitive work and introduce AI where it genuinely helps. From lead capture and follow-ups to reporting and support—designed, tested and maintained by #Knights.
Plus de 60 start-ups et marques internationales, issues de plus de 20 secteurs d'activité, nous font confiance.
Le défiYour tools should work together.
Your tools should work together.
Not add more work.
Disconnected systems and repetitive tasks slow down marketing. We focus first on workflows with a clear business purpose.
“
Leads arrive, but nobody follows up fast enough.
Automatically capture enquiries, route them to the right owner and trigger helpful first-touch messages.
“
Our CRM is always incomplete or out of date.
Sync form submissions, campaign sources and contact activity so teams spend less time updating records.
“
We keep copying data between five different tools.
Connect compatible applications to reduce copy-paste, missed steps and duplicate records.
“
We send the same manual emails every week.
Build segmented welcome, nurture and re-engagement sequences with proper consent and unsubscribe controls.
“
Marketing reporting eats up every Monday morning.
Schedule clean data collection and readable dashboards, with exceptions highlighted for review.
“
Prospects wait too long for answers to basic questions.
Use carefully scoped AI assistance for FAQs and qualification, with a clear path to a real person.
“
Our team uses AI, but everyone works differently.
Set shared prompts, review steps, approved sources and clear boundaries around when AI is appropriate.
“
Our automations break and nobody notices.
Add alerts, error handling, retry rules and documented ownership—so failures are visible.
“
We are unsure where automation will pay off.
Assess frequency, manual effort, data quality and risk before spending time building workflows.
Why automate?Less manual work.
Less manual work.
More thoughtful marketing.
Automation does the repeatable work. Your team stays in control of quality, relationships and decisions.
01
Time Back
Reduce repetitive administration so people can focus on creative, strategic and customer-facing work.
0102
Vitesse
Capture, enrich and route enquiries without waiting for someone to move information manually.
03
Cohérence
Build reliable processes with shared rules, approved messaging and a clear handoff between tools.
04
Visibilité
Track what ran, what failed and where leads or customers get stuck before deciding what to improve.
04Nos servicesPractical AI & automation
Practical AI & automation
from planning to production.
One team to identify the right opportunities, build connected workflows and make sure people know how to use them.
Automation Strategy & Workflow Audit
Identify repetitive tasks, map your funnel and prioritize opportunities by time saved, data quality and implementation effort.
Lead Capture & CRM Automation
Connect forms, calendars and lead sources to your CRM, with tagging, routing, deduplication and follow-up triggers.
Email & Lifecycle Automation
Build welcome journeys, lead nurture, abandoned-flow reminders where supported, and reactivation with consent-first logic.
AI Assistants & Customer Support
Create bounded AI help for FAQs, lead intake and knowledge retrieval, with escalation to a person and reviewed answers.
Reporting & Operations Automation
Pull approved data sources together, schedule summaries and raise alerts when data or workflows need attention.
Integrations, Testing & Optimization
Build with Make, n8n, Zapier or native platform automations as appropriate, and keep improving reliability over time.
Real-world applications
What can you actually automate?
Practical examples from the customer journey. Every workflow is adapted to your platforms, consent requirements and approval needs.
02Example workflow
Lead nurture & appointment reminders
Consent-based follow-ups are triggered after an enquiry, booking or clear customer action.
CRM · Calendar · Email03Example workflow
AI-assisted FAQ & handoff
An assistant handles approved common questions and routes unclear or sensitive requests to a teammate.
Knowledge Base · Chat · Human Review04Example workflow
E-commerce lifecycle updates
Connect store events to customer segments, service follow-ups or operational alerts.
Shopify / WooCommerce · Email05Example workflow
Campaign reporting on schedule
Pull agreed metrics into a digest, highlight anomalies and send the team a timely summary.
GA4 · Ad Platforms · Dashboards06Example workflow
Content approval & publishing prep
Create a review queue, reminders and asset handoffs across content and social teams.
Sheets · Project Tools · ApprovalsComment ça marche ?
From a trigger to a useful outcome.
Clear business rules first. Then the right integrations, AI assistance where appropriate, and a visible path for errors or approvals.
01 / TRIGGER
Something happens
A form is submitted, an order arrives or a contact enters a segment.
02 / CHECK
Validate the context
Confirm required fields, consent, duplicates and safe business rules.
03 / ACTION
Connect your tools
Create or update records, notify an owner or queue a follow-up.
04 / OVERSIGHT
Log & review
Track successful runs, flag exceptions and escalate when needed.
AI is added only when interpretation, classification or drafting improves this flow. The core workflow remains understandable and testable.
Integrations
We work with the tools you already use.
We choose the simplest reliable connection for the job. Sometimes that is a native feature; sometimes it is an API-driven workflow.
Automation builders
Maken8nZapierNative platform automations
CRM & sales
HubSpotPipedriveForms & calendarsCRM APIs
Marketing & commerce
KlaviyoMailchimpMeta lead formsShopify et WooCommerce
Reporting & collaboration
Google SheetsGA4Looker StudioSlack / Teams
Illustrative integrations, not a claim of every connector being universally supported. Availability depends on your plan, API permissions and provider limitations.
Responsible AISmarter systems.
Smarter systems.
People still in control.
We build around reliability, consent, privacy expectations and clear accountability—not unchecked autonomous decisions.
Approve high-impact actions
Sensitive emails, refunds, account changes and important customer decisions can require a person to approve.
Keep customer data controlled
Limit account permissions, avoid unnecessary data sharing and map where information is processed.
Make failures visible
Create logs and alerts for failed runs, broken integrations, missing inputs and usage limits.
Measure quality—not hype
Test AI outputs and business rules on realistic cases, then tune what needs improvement.
LivrablesWorking automations.
Working automations.
Clear ownership.
Each engagement includes more than connections between apps: you get tested logic, visibility into exceptions and an understandable handover.
01
Automation opportunity map
A prioritized list of workflows, current bottlenecks, expected benefits and implementation dependencies.
02
Process blueprint & data flow
Clear triggers, business rules, connected systems, handoffs and exceptions before anything goes live.
03
Configured workflows & integrations
The agreed automations built in your approved tools, with real test cases and scoped data access.
04
AI prompt & knowledge setup
For AI-enabled work: approved sources, response rules, fallback behavior and evaluation examples.
05
Testing, safeguards & monitoring
Checks for duplicates, errors, unexpected answers and failed events, plus alerts and manual override routes.
06
Documentation & team handover
A usable workflow inventory, operating guidance, ownership details and next-step optimization recommendations.
Our methodologyA measured à 5 phases
A measured à 5 phases
automation delivery process
A focused workflow can be ready within a few weeks once access and requirements are confirmed; multi-system or AI-heavy work takes longer.
Phase 1
Discover & Prioritize
Semaine 1
- Understand current processes and goals
- Identify high-frequency tasks and data gaps
- Choose a manageable first workflow
Phase 2
Map & Design
Semaines 1 et 2
- Agree triggers, inputs and approval steps
- Confirm tools, API access and permissions
- Define the exceptions and fallback path
Phase 3
Build & Connect
Semaines 2 à 3
- Configure integrations and automations
- Set up approved AI prompts where relevant
- Add records, routing and notifications
Phase 4
Test et lancement
Semaines 3 à 4
- Run sample and edge-case tests
- Review security, consent and data handling
- Publish gradually with alerts enabled
Phase 5
Mesurer et s'améliorer
En cours
- Monitor failures and outcomes
- Refine flows as needs change
- Document updates and train owners
Secteurs d'activitéAutomation that fits your
Automation that fits your
real operating model.
A good workflow reflects how your team and customers actually work—not an off-the-shelf promise.
Les secteurs d'activité que nous accompagnons
💼 B2B et SaaS
Lead qualification, demo routing, CRM hygiene and campaign-to-sales handoffs.
🏕️ Voyages et tourisme
Enquiry acknowledgement, booking follow-ups and guest communications.
📱 Applications et technologie
Lifecycle messages, onboarding triggers and support triage.
💳 Finance et technologies financières
Compliance-aware handoffs and internal notifications with human approval points.
🏗️ Bâtiment et immobilier
Lead assignment, viewing requests and sales pipeline reminders.
🛒 Commerce en ligne et vente directe aux consommateurs (DTC)
Post-purchase updates, product-data sync and consent-based retention journeys.
🩺 Santé et bien-être
Scheduling, administrative reminders and careful escalation for sensitive requests.
🍽️ Restauration et hôtellerie
Reservation enquiries, event follow-ups and review request workflows.
🎓 Formation et accompagnement
Enrolment enquiries, appointment scheduling and course onboarding.
Built for different teams
🚀 Start-ups
Start with one workflow that removes a real bottleneck instead of automating everything.
🏢 Growing SMEs
Connect existing tools and standardize processes as the team gets busier.
🤝 Équipes B2B
Reduce lost leads and help sales teams respond with the right context.
🛍️ Marques grand public
Link store, CRM and marketing platforms around retention and support.
📍 Commerces locaux
Automate enquiries and reminders without requiring a complex technology stack.
Selected digital work. Real outcomes.
Coach360
Un système visuel et marketing complet visant à rendre une plateforme de coaching complexe plus facile à comprendre et à promouvoir.
FranceEn cours depuis novembre 2024Vidéo · UI/UX · E-mail
+350%
Acquisition d'utilisateurs d'applications
Consulter l'étude de cas complète
BabaCamper
Un site web permettant de réserver directement et une stratégie de référencement naturel qui ont attiré des voyageurs internationaux vers une marque marocaine de camping-cars.
MarocEngagement de 6 moisSite web · Réservation · Référencement naturel
11K
Nombre mensuel de visiteurs organiques sur 3 mois
Consulter l'étude de cas complète
BCIF
Une refonte numérique axée sur le marketing : nouveau site web, moteur de contenu optimisé pour le référencement naturel (SEO), outils de reporting et positionnement axé sur les investisseurs.
SuisseProjet de 3 moisRéférencement naturel · Site web · Contenu
+1,200%
Croissance du trafic naturel
Consulter l'étude de cas complète
Well Built Consulting
Une identité de marque, une stratégie de réseaux sociaux et un moteur de contenu fonctionnant en continu pour des cabinets de conseil en construction américains.
États-UnisProjet de 6 moisMarque · Réseaux sociaux · Vidéo
104
Publications promotionnelles au cours des 4 derniers mois
Consulter l'étude de cas complète
BCIF Or
Un lancement numérique dynamique associant le site web, le contenu, les ressources sur les réseaux sociaux et une identité visuelle 3D marquante sous forme de pièce de monnaie.
SlovénieLancement en une semaineSite web · Contenu · Conception
1 semaine
Délai de réalisation du projet
Consulter l'étude de cas complète
Notre note, basée sur les avis vérifiés de nos clients
5.0
- B2B - Bâtiment
- États-Unis
- +4500 $
- mars 2024 - avril 2025
” … ils ont fait preuve d'une grande capacité d'adaptation et d'une grande réactivité, se montrant disposés à répondre à tous nos besoins supplémentaires et à peaufiner les livrables jusqu'à ce qu'ils deviennent des produits finis … “
Brandon Sodenkamp
Assistant(e) en données marketing, Well Built Consulting
Votre équipeDécouvrez votre #Knights
Découvrez votre #Knights
automation team
Workflow specialists, marketing strategists and integration experts working together to build automations that fit your team—not the other way around.
Workflow-first designAI with guardrailsConnected marketing stackDocumented handoverHuman-in-control systems
01Responsable de compte et de projet
Owns your brief, milestones, approvals and communication across the project.
02Marketing Automation Strategist
Maps the funnel, identifies worthwhile automation and defines measurable success criteria.
03Workflow & Integration Specialist
Builds triggers, routing rules, API connections and robust exception handling.
04AI Solutions Specialist
Configures model-assisted tasks, knowledge sources, prompt boundaries and response review.
05CRM & Lifecycle Specialist
Connects contacts, segments, email journeys and sales handoff logic.
06Data & Reporting Specialist
Validates events, creates monitoring views and tracks workflow health.
07QA & Enablement Specialist
Tests real-world scenarios and makes documentation and team adoption practical.
TarifsStart with one smart workflow.
Start with one smart workflow.
Scale when it proves useful.
Competitive, scope-led implementation packages for the Moroccan market. Select a currency and engagement duration to explore the available commitment discounts.
1 / 4
Prices are one-time implementation starting fees, not monthly subscriptions. The 3-month (−10%) and 6-month (−20%) selections offer discounted build fees with a separately agreed ongoing improvement engagement. Hosting, messaging fees, third-party software, AI/API usage, WhatsApp fees and new scope are excluded. USD/EUR conversions are indicative; MAD is the reference currency. Custom work is quoted after discovery.
Connected marketing
Need AI et
Need AI et
other marketing services?
Combine automation with email marketing, CRM, paid campaigns, content, website work or analytics. Get one joined-up plan around your existing tools and priorities.
Composez votre forfait
Pourquoi #Knights ?Why teams choose #Knights
Why teams choose #Knights
for practical automation
Thoughtful implementation, clear responsibilities and marketing-aware systems that support people instead of creating new complexity.
Business Outcomes First
We start with a repetitive process and a measurable operational problem, not with a flashy AI demo.
Marketing + Technical Expertise
The people designing your workflows understand funnels, customer journeys and the tools behind them.
Human Oversight Built In
Important decisions, sensitive messages and uncertain outputs can be routed to a person for approval.
Integrations That Fit
We prefer native features and stable APIs when they solve the job, instead of forcing a complex custom stack.
Transparent Scope
You see which workflows, integrations and edge cases are covered before implementation starts.
Error Handling Matters
Alerts, logs, fallback paths and retries are part of responsible automation design.
Clear Pricing
We separate implementation from monthly software, usage and optional ongoing support.
Documentation & Ownership
Your team gets a workflow map, handover and guidance so the automation is not a black box.
Iterative Improvement
We start with a useful first workflow, measure behavior and expand only where the value is clear.
FAQ
Foire aux questions
What is the difference between AI and automation?
Automation follows defined rules and triggers. AI can help interpret language, classify inputs or draft answers, but needs testing, boundaries and often human review.
Do we need new tools to start?
Often not. We assess your existing CRM, forms, email platform and integrations first, then recommend additional software only when needed.
Which platforms can you connect?
Depending on the available APIs and your access level, examples include HubSpot, Shopify, WooCommerce, Mailchimp, Klaviyo, Google Workspace, Meta lead forms, Make, Zapier and n8n.
Can you build a WhatsApp automation?
Potentially, using approved WhatsApp Business Platform providers and templates where required. Meta and provider charges and platform eligibility are separate.
How long will a workflow take?
A straightforward workflow may take one to two weeks once access and scope are ready; complex AI or cross-platform projects require additional design and testing.
Do you offer ongoing monitoring?
Yes. Optional support can include monitoring, troubleshooting, updates and improvements, scoped separately from the initial build.
Can AI answer every customer message by itself?
We do not recommend unrestricted replies for high-stakes or sensitive issues. We define allowed topics, approved sources, escalation and human review.
How do you handle customer data?
We use least-privilege access, document data flows and review retention, consent and third-party processing requirements with you. Your team remains responsible for legal compliance and approvals.
Will this guarantee more sales or save a fixed number of hours?
No fixed outcome is guaranteed. We agree a baseline, implement a narrow workflow and measure the operational impact over time.
Do the prices include ChatGPT, Make, n8n and other subscriptions?
No. Software subscriptions, AI model usage, WhatsApp messages, hosting and other provider costs are billed separately unless a proposal states otherwise.
How do the 3-month and 6-month discounts work?
They reduce the fixed-price implementation fee when the project is accompanied by an agreed three- or six-month engagement. They do not make the one-time build a monthly subscription.
Do we own the workflows after delivery?
Ownership, accounts and licenses are clarified in the proposal. We aim to build in client-controlled accounts and provide documentation and access at handover.
