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#Knights

Social media management that turns attention into momentum

A sharper social presence, built around your audience and business goals—from strategy and content creation to publishing, community and reporting.

The #Knights marketing and strategy team

Trusted by 60+ startups and global brands, across 20+ industries.

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The problem

Social media should do more
than fill the feed

We help brands move from scattered posting to a consistent, audience-led social presence with a clear job to do.

“

We post often, but there's no real plan.

Clear channel roles, content pillars and a practical calendar connect each post to a larger business objective.

“

Our content looks different every week.

A repeatable creative system gives your brand a recognizable voice and visual identity without making every post look the same.

“

We don't have time to create consistently.

Planning, production and approvals become a managed workflow instead of a last-minute task on someone's to-do list.

“

We get likes, but not enough action.

Content is built around audience needs and meaningful next steps—not vanity metrics alone.

“

Every platform feels like another full-time job.

We adapt ideas to each channel's format and audience, so your team isn't rebuilding everything from scratch.

“

Comments and messages slip through the cracks.

Clear community-management routines help your brand respond consistently and surface useful customer insights.

“

We don't know what's worth repeating.

Readable reporting connects content performance to decisions about what to test, improve and do more often.

“

We chase trends that don't fit our brand.

We filter trends through your positioning, audience and resources, keeping relevance ahead of noise.

“

Our social channels feel disconnected from growth.

Social activity aligns with launches, campaigns, sales priorities and the wider marketing plan.

Why managed social

Consistency gets attention.
Purpose creates progress.

Great social media is not just a stream of posts. It is a connected system for telling your story, building relationships and learning what resonates.

01

Consistency

A realistic publishing rhythm and approval workflow keep your brand active without relying on last-minute effort.

01
02

Relevance

Content shaped around audience questions, platform behavior and your brand's point of view.

03

Community

Thoughtful engagement turns comments, conversations and feedback into stronger customer relationships.

04

Learning

Reporting gives every month a next step—repeat what works, improve what doesn't and test the right new ideas.

04
What we manage

Everything your social presence needs
to work as one system

Choose full-service management or shape the right mix around your in-house team, channels and production needs.

Social Media Strategy

Define your audience, channel roles, objectives, voice and content pillars before the calendar fills up.

Channel AuditAudience InsightsContent PillarsKPIs

Content Calendar & Copywriting

Monthly planning, post concepts, captions, hooks and calls to action—with a clear approval process.

Monthly CalendarCaptionsCampaign PlanningApprovals

Creative Design & Brand Systems

Platform-ready static posts, carousels, story assets and reusable creative formats that stay on brand.

Social DesignCarouselsStoriesTemplates

Short-Form Video

Reels, Shorts and TikTok concepts shaped around strong hooks, clear storytelling and your available footage or production scope.

ReelsTikTokYouTube ShortsVideo Briefs

Publishing & Community

Scheduling, publishing checks, moderation workflows and agreed response routines to keep conversations moving.

SchedulingModerationCommunity CareSocial Listening

Analytics & Optimization

Monthly performance reviews turn audience behavior and content signals into specific improvements for the next cycle.

Performance ReportsEngagementReachNext Actions
Deliverables

A clear monthly system.
Not just a folder of posts.

Your exact scope depends on platforms and production needs, but every engagement is designed to make planning, approvals and performance easier to manage.

01

Channel strategy & content pillars

A shared direction for what each platform is there to do, who it serves and what the brand should say.

02

Monthly content calendar

Planned topics, formats, captions and publishing dates, organized around campaigns and business priorities.

03

Platform-ready creative

Social assets and copy adapted to the placement, audience and behavior of each selected channel.

04

Publishing & approval workflow

A reliable process for review, feedback, scheduling and publishing with fewer last-minute surprises.

05

Community-management routines

Agreed moderation, escalation and response guidelines that reflect your brand voice and operating hours.

06

Performance report & action plan

A concise review of what resonated, what changed and what we recommend testing in the next cycle.

Modern marketing analytics dashboard
Our process

A repeatable 5-step social system

A practical cycle that connects strategy, production, publishing and learning—then improves month after month.

Phase 1

Discover & Audit

Kickoff
  • Goals, audience and brand voice aligned
  • Existing channels and content reviewed
  • Access, approvals and response rules agreed
Phase 2

Set the Direction

Strategy setup
  • Channel roles and content pillars defined
  • Formats, cadence and KPIs selected
  • Creative references and workflows aligned
Phase 3

Plan & Create

Monthly cycle
  • Calendar and captions prepared for review
  • Creative assets produced to agreed scope
  • Feedback consolidated before scheduling
Phase 4

Publish & Engage

Ongoing
  • Approved content scheduled and published
  • Community monitored within agreed scope
  • Campaigns and launches coordinated
Phase 5

Measure & Improve

Every month
  • Performance and audience signals reviewed
  • Content formats and cadence refined
  • Next month's priorities agreed together
Platform expertise

The right message.
The right platform.

We shape the format, tone and publishing approach around how people use each channel—not by copying the same post everywhere.

Instagram

Reels, carousels, stories and community touchpoints that make your brand recognizable and easy to engage with.

TikTok

Short-form concepts, hooks and native storytelling designed for discovery and a more conversational voice.

LinkedIn

Founder perspectives, expertise-led content, company storytelling and thought leadership for professional audiences.

Facebook

Community-focused content, local relevance, campaign support and useful updates for established audiences.

YouTube

Shorts and channel content planning that helps your ideas travel further through video-led discovery.

Pinterest & More

Evergreen discovery and additional channels when they fit your audience, resources and wider marketing plan.

Social built around your industry

B2B & SaaS

Expertise, product education and founder-led content that supports credibility and demand generation.

E-commerce & DTC

Product storytelling, creator-style content and community touchpoints that support discovery and purchase intent.

Real Estate

Property showcases, local knowledge, team stories and useful content that earns attention and enquiries.

Travel & Hospitality

Destination-led storytelling, experiences, seasonal moments and community content that inspires action.

Apps & Sports

Feature education, product moments, creator formats and community building around shared interests.

Health & Wellness

Trust-led education, responsible messaging and consistent brand communication for considered audiences.

Food & Consumer Brands

Product moments, behind-the-scenes content and visual storytelling that make the brand memorable.

Education & Coaching

Useful teaching content, expert-led video and community formats that help audiences take the next step.

Local & Professional Services

People, proof, service education and local relevance that build familiarity and trust over time.

Selected work across creative and growth.

Coach360 official case-study featured image
Sports tech Brand & acquisition

Coach360

A complete visual and marketing system to make a complex coaching platform easy to understand and promote.

FranceOngoing since Nov 2024Video · UI/UX · Email
+350% App user acquisition
View full case study
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Travel & tourism Web & SEO

BabaCamper

A booking-ready website and SEO strategy that brought international travellers to a Moroccan campervan brand.

Morocco6-month engagementWebsite · Booking · SEO
11K Monthly organic visitors in 3 months
View full case study
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FinTech SEO & content

BCIF

A marketing-led digital overhaul: new website, SEO content engine, reporting and investor-focused positioning.

Switzerland3-month projectSEO · Website · Content
+1,200% Organic traffic growth
View full case study
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B2B Brand & content

Well Built Consulting

Brand voice, social design and an always-on content engine for US construction consultants.

United States6-month projectBrand · Social · Video
104 Promotional posts in 4 months
View full case study
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FinTech Website launch

BCIF Gold

A fast-moving digital launch combining the website, content, social assets and a memorable 3D coin identity.

Slovenia1-week launchWebsite · Content · Design
1 week Project delivery time
View full case study

Our rating based on verified client reviews

Your team

Meet your #Knights
social team

Strategy, creative and channel specialists working as one team—with a clear point of contact and a workflow built around your approvals, brand and goals.

Strategy-led contentPlatform-native creativeClear approval workflowsCommunity-awarePerformance reporting

01Social Media Strategist

Sets channel roles, content pillars, messaging direction and the KPIs that guide the work.

02Content Lead

Owns the calendar, captions, campaign themes and day-to-day content coordination.

03Creative Designer

Creates platform-ready visuals and reusable design systems that keep your brand consistent.

04Video & Motion Specialist

Shapes short-form concepts and edits video assets according to the agreed production scope.

05Community Manager

Supports publishing, moderation and response workflows within agreed service hours.

06Social Performance Analyst

Reviews content signals and translates performance into practical next-month actions.

07Account Lead

Keeps priorities, feedback, approvals and communication organized across the engagement.

Engagement models

Social support that scales with
your ambition

Transparent starting prices for a strategy-led social presence. Choose your commitment and currency, then scale content volume and support as your business grows.

Monthly fees cover the management scope listed. Paid media spend, influencer fees, original on-site production and specialist campaign costs are excluded unless included in a custom proposal. Video edits use client-supplied footage.

Build your package

Need social and
more growth support?

Combine social media management with branding, content, paid media, SEO or website work. We'll help shape a joined-up package around your goals.

Build Your Package
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Why #Knights

Why brands choose #Knights
for social media management

Senior thinking and hands-on delivery, connected by a process that makes your social channels easier to run and improve.

Strategy Before Posting

Every content decision starts with your audience, positioning and goals—not a random list of trends.

Creative With a Purpose

Design, copy and video formats work together to make your message clear and recognizable.

Platform-Native Execution

We adapt the idea to the channel instead of reposting identical content everywhere.

A Reliable Workflow

Calendars, approvals and publishing routines reduce friction for your team and stakeholders.

Human Community Care

Engagement is treated as a relationship—not just a metric—within an agreed moderation scope.

Reporting That Leads to Action

Performance reviews focus on useful signals and what to change next, not dashboards for their own sake.

Flexible Team Structure

Bring in the specialists you need, from strategy and design to short-form video and analytics.

Transparent Collaboration

Clear responsibilities, approval checkpoints and communication keep your brand in control.

Connected Marketing Support

Social can work alongside SEO, paid media, branding and web—not in a silo.

FAQ

Frequently asked questions

Which social media platforms do you manage?

We can support Instagram, TikTok, LinkedIn, Facebook, YouTube, Pinterest and other relevant channels. We recommend a platform mix based on your audience, goals and available resources.

Do you create the content or only schedule it?

Both options are possible. Scope can include strategy, calendars, captions, design, short-form creative, publishing and reporting. The final mix is agreed before work begins.

Do you produce video content?

Short-form video concepts, editing and creative direction can be included. Filming, creator sourcing and more complex production are scoped separately according to your needs.

How often will you post?

Cadence depends on the channels, audience, content formats and production capacity. We agree a realistic publishing rhythm rather than promising an arbitrary number of posts.

Can we approve content before it goes live?

Yes. We set up an approval workflow, deadlines and feedback rules together so your team has visibility before approved content is scheduled.

Do you respond to comments and direct messages?

Community management can be included with an agreed scope covering channels, monitoring windows, response guidelines and escalation rules. Customer support or 24/7 coverage is not assumed by default.

How do you measure success?

We choose metrics based on your goals, which may include reach, watch time, saves, meaningful engagement, clicks, qualified enquiries or other relevant outcomes.

How long does it take to see results?

Consistency and audience learning take time. Early reviews help establish a baseline and improve content, while meaningful outcomes depend on your starting point, market and offer.

Do you manage paid social advertising too?

Paid media is a separate scope. We can coordinate creative and messaging with a paid media team or discuss an integrated package where that service is needed.

Can you work with our existing brand guidelines?

Absolutely. We can work within your current guidelines or help develop a social-specific creative system where the brand needs more consistency.

What do you need from us to get started?

We typically need your goals, brand assets, access to relevant social accounts and analytics, a clear point of contact and an agreed approval process.

Can we start with just one platform?

Yes. We can focus on one priority channel first, then expand when the content system and results support it.

#Knights logo

Make every post
move you forward.

#Knights promotional artwork